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Recently Stevie and I announced our intention to go carbon neutral.
Read that post here – Sprinter Life Goes Carbon Neutral
We’ve calculated our footprint and plan to purchase our carbon offsets this week.
Our next big move is to offset Outdoorplay’s carbon footprint. Outdoorplay is our online business and it funds Sprinter Life. Therefore it is important to us that Outdoorplay is a leader in the climate change fight.
So, we’d like to proudly announce that Outdoorplay is becoming carbon accountable!
Here is our plan to offset Outdoorplay’s carbon footprint.
1) Reduce, reuse, recycle – Thanks to our great staff at Outdoorplay, we’re already way ahead of the curve. We’ve been actively engaging in these efforts for years.
2) Offset Location Footprint – We will extract our carbon footprint from the warehouse and office building using Bonneville Environmental Foundation’s calculator. (click here to calculate your own footprint). We will then buy carbon offset credits from Bonneville.
3) Shipping Footprint – The largest and most complicated offset for Outdoorplay is clearly shipping. We send tens of thousands of packages around the country and world. For this effort we’ve partnered with Green Shipping. This amazing company uses our tracking numbers to extract and aggregate the carbon footprint of every single package we send. Carbon offsets will again be purchased through Bonneville.
4 ) Employee Footprint – We’re encouraging all of our employees to offset their personal footprints and Outdoorplay will step up to pay a percentage of the offset.
5) Industry Footprint – The reality of outdoor recreation is that we create a large collective footprint. People seldom consider the fact that kayaks are made out of plastic, or in other words oil! We plan to build a feature on our website that allows a customer to add a dollar to their order total which will then be used to buy carbon offsets from, you guessed it, Bonneville Environmental Foundation. In this process we hope to educate our customers about carbon offsets. We will also use this customer participation data to encourage manufacturers to build products, like kayaks, from recycled materials.
With regards to carbon offsets, we would like to clear a few things up. After we posted our personal carbon goals we received a slew of emails that were both positive and negative. From those emails we extracted several misconceptions that need to be addressed.
The Technology for change isn’t there:
NOT TRUE! Some people believe that we’re 20-30 years away from the technology to get off oil. That is a HUGE misconception. All of the alternative fuels exist right now, today! We could produce algae bio-diesel that would power every diesel engine in the world, without engine modifications. This fuel source would not affect the food supply like corn, would put oxygen back in the atmosphere as it grows, and emits zero C02 when it is burned. So why aren’t we using it? Because the oil companies are fighting it with everything they have.
Carbon offsets are a scam:
NOT TRUE! There are some shady companies taking advantage of the carbon offset market. But to say the entire thing is a scam is way off base. There are dozens of highly reputable non-profit foundations selling carbon offsets. We have partnered with Bonneville Environmental Foundation. They are fully vetted and used by the most reputable companies like Patagonia and REI. All investments are evaluated and certified by the following independent third parties…
Carbon offsets are just a justification to use more:
NOT TRUE! We 100% agree that the first step should be to reduce, reuse, and recycle. But the reality is that you cannot reduce to zero. Carbon offsets are a GREAT way to offset your remaining footprint. Carbon offsets are invested in clean energy like solar and wind power. The clean energy companies do not receive the subsidies that coal and oil companies do and therefore they cannot compete. This creates a vicious cycle of dependence on oil and we are not given alternative fuel sources. This is of course exactly what the oil companies want. But our collective investments in carbon offsets are allowing clean energy to grow, compete, and hopefully one day replace dirty energy like coal and oil.
We have learned a lot from both the positive and negative comments and emails we’ve received through Sprinter Life.
If you have any comments, questions, or insights, please feel free to leave them in this post. We’d like to hear from you.
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-Tree, Stevie, Kiki